SEO & GEO

Get found by humans and AI.

Search has changed. People don't just Google anymore, they ask ChatGPT, Perplexity, and AI assistants. We make sure your business shows up in both traditional search results and AI-generated answers.

What's included

Everything you need, nothing you don't.

Generative Engine Optimization (GEO)

AI search engines like ChatGPT, Perplexity, and Google AI Overviews are replacing traditional links. GEO makes sure your brand is the one these AI models cite, reference, and recommend when users ask questions in your space.

AI search presence strategy

We structure your content so LLMs can parse, understand, and surface it. Schema markup, entity-based content architecture, and authoritative sourcing that AI models trust and pull from.

Technical SEO foundations

Site speed, Core Web Vitals, crawlability, indexation, structured data, and internal linking. The infrastructure that makes search engines love your site.

Content strategy & optimization

Keyword research, topic clustering, search intent mapping, and content that ranks. We build content systems, not one-off blog posts.

Local & industry SEO

Google Business Profile optimization, local citations, industry directory presence, and geo-targeted content for businesses that need to dominate their region or niche.

Analytics & reporting

Custom dashboards tracking organic traffic, keyword rankings, AI citation appearances, and conversion attribution so you see exactly what's working and what to double down on.

How it works

01

Audit & discovery

We audit your current search presence across both traditional and AI search. We identify gaps, missed opportunities, and where competitors are winning the AI recommendation game.

02

Strategy & architecture

We build a dual strategy: SEO for Google and GEO for AI engines. This includes content architecture, technical fixes, schema implementation, and an AI-citability roadmap.

03

Execute & optimize

We implement technical optimizations, publish structured content, build authority signals, and continuously test how AI models reference your brand. Real-time iteration, not set-and-forget.

04

Monitor & scale

Ongoing tracking across search engines and AI platforms. We monitor rankings, AI citations, traffic growth, and conversion impact, then scale what's working.

SEO vs GEO: what's the difference?

Both get you found. But they work in fundamentally different ways.

SEO

Search Engine Optimization

Traditional SEO gets your website to rank on Google, Bing, and other search engines. When someone searches "best CRM for startups," SEO is what puts you on page one. It's about keywords, backlinks, technical health, and content quality.

How it works
  • Optimize for keywords people search
  • Build authoritative backlinks
  • Fix technical site issues
  • Rank in the blue links on Google

GEO

Generative Engine Optimization

GEO is the new frontier. When someone asks ChatGPT "what's the best CRM for startups?" GEO is what makes the AI mention your product by name. It's about making your brand the answer AI models give, not just a link they list.

How it works
  • Structure content for AI comprehension
  • Build entity authority across the web
  • Optimize for AI citation & recommendation
  • Appear in ChatGPT, Perplexity, AI Overviews

Why you need both

Google still drives massive traffic, but AI search is growing fast. Gartner predicts traditional search volume will drop 25% by 2026 as users shift to AI assistants. The businesses that win will be the ones showing up in both. We build your presence across the entire search landscape so you're not betting on one channel.

Ready to get started?

Book a free discovery call and let's scope your project together.

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